Webflow: 7 of the Coolest Features

The Webflow software offers maximum design customization functions and features to users without coding. Visual editors set the limits according to widgets and widget settings. This makes Webflow suitable for users of any experience and skill level, even complete beginners. Let’s take a look at some of the best features of this platform:

Lightbox Gallery

One recent Webflow update improves the way lightbox gallery creation works. It is possible to create your galleries using CMS and e-commerce photos and videos, thanks to this new initiative by Webflow developers. You can use immersive, full-screen experiences to show off your media files to the max.

Before this new development, the lightboxes would only work with static content, meaning photos and videos you independently linked to or uploaded. Now you can make grids and galleries with any design using file collections and lightboxes. This allows you to group and organize your images and videos however you wish. Creating a website design using lightboxes on a template collection page is also possible. This will appear along with your chosen gallery items.

Linking your dynamic content to the lightbox gallery is possible via two methods. You can either integrate a lightbox into a template page collection or create a media collection list anywhere you like and then add in the lightbox components, as you prefer.

ID Selectors

You can’t edit code in Webflow because that’s not how the software works. So you might be wondering about template formation flexibility and how that works without the coding.

The issue was solved when a list of elements with unique identifiers was introduced, ID selectors. You can change the names if you want, although they are already logically named, so it’s recommended to leave them as they are.

Dynamic Content Creation

One of the best-loved features of Webflow is the collections which allow you to come up with dynamic structures using different field combinations with other content. Databases are used to store information and update it too.

There is plenty of flexibility in settings, and you can use them to make blog feed formats, forms, event posters, galleries, menus, and more. There are many ready-made fieldset templates you can use for different tasks, and you can even increase the number because this feature is helpful to solve specific issues creatively.

With Webflow, you can create dynamic CMS and e-commerce galleries by uploading, styling, and showcasing images and videos. There are different ways to accomplish this. The first one lets you upload up to 25 pictures with one click using the multi-image field.

This is easy to do, and you need to drop in the images or GIFs and click ‘add new field’ in the settings menu of any collection and choose the multi-image field type. After that, fill in the label, add text, and save the collection settings to upload the images.

Another way to showcase dynamic images and videos is via the lightboxes, which show them off in full-screen mode to give an immersive and engaging user experience. Connecting lightbox elements to your CMS and ecommerce images and videos is another option.

Creating a lightbox gallery means first making a collection list and connecting it to the image source, a multi-image field, or video. Next, you would drag the items you want to place into the collections list and finally link the components of the lightbox.

Dashboard Structure

Your projects will be shown on the dashboard, so you can duplicate, edit, sort, and share them however you like into folders. You can also check out the long list of available button combinations available to use in the Webflow editor when accessing the system for the first time. Every project has many settings to choose from, including basic ones such as favicon and website name to more advanced options like backup work, SEO, code integration, and various external services integration.

You will find many valuable and exciting options included in the project settings. Users working on client website development can offer website access to the client, so they can manage the project, making edits within your specified limits. Remove the service logo or connect Adobe Typekit or Google Fonts to set up project branding, choosing whichever fonts you prefer. You can also upload your fonts.

Management of Styles and Classes

There are plenty of elements in the styles manager that can be used in your templates. This is unusual compared to some other web design programs. The graphic interface allows you to add new ID elements and create your classes since Webflow doesn’t feature coding.

While some users will find this convenient, others will need to experiment to understand how it works because this approach isn’t simplifying anything. You will still need to know how the class application works and bear in mind the most often used ID names. Something else you have to do is browse through the list, looking for terms of the more rare selectors. It’s probably easier to learn basic CSS and HTML to tackle styles and classes because it’s handy in every part of website creation.

Webflow developers have made web design creation as user-friendly and convenient as possible by adding a white-space property to the typography section’s control text wrapping. This allows users to change the ‘white-space.’

CSS property quickly and easily

You will find the ‘navigator’ section on the left of the control panel. It offers an overview of the chosen template page’s element and block structure in a tree-like form. This simplifies editing those elements using this section because the structure hierarchy is clear to view and understand. Beginner website developers will have to get used to this feature since it’s mainly geared towards seasoned users, but it is really well designed.


The e-commerce engine included with Webflow allows you to scale and design your website, and it works smoothly and seamlessly. You will be in charge of the entire web design process, starting with home page customization and leading up to cap out. There are plenty of e-commerce tools and features on the dashboard. You don’t need to know any coding to get started with this platform, and you should be able to create an online store packed with valuable features for your customers.

Webflow allows you to customize your integrated shopping cart however you wish, including animation effects, layout, and positioning. Create product lists, giving them names, prices, categories, descriptions, and current statuses. Choose from various inventory tracking tools and design options. You can even create multiple product categories and collections, assign special features, list sales prices, and add any custom fields you want. The developers have also made it possible to create coupon codes, limited-time promotions, etc.

Payment and shipping options are easy and convenient to implement, and the system can accept a variety of payment types, including Google Pay, Apple Pay, and credit cards. PayPal should be added to this list soon. Webflow uses the integrated Stripe tool to ensure every transaction made in the system is entirely secure.


As you already know, SEO optimization is key to the success of any website. With Webflow, you can add the title content, description, and keyword meta tags corresponding with every page. You can also use Open Graph to work on how the content displays and implements alt tags for your images.

Web developers can enjoy API access with Webflow. Possibilities include the connection of Facebook services, Google and Webhooks. Users of the platform can set up user information from forms, add CSS and HTML code and language code, activate user IP address anonymization, and more. By default, a website will be published on the service subdomains, but you can also choose to export the template code or delegate the domain, although this won’t save CMS files.

Webflow can be considered a combination of SaaS and Photoshop with specific coding opportunities and database tools, plus a visual webpage editor. The interface is logical although complex, and the platform offers flexibility. Webflow can be used to create other CMS web page templates, such as for WordPress, because you can export code from it.

In Conclusion

Webflow is geared towards freelancers, developers, and design agency services of client websites. It’s powerful and exciting to use and is a high-quality product that allows users to create multi page websites. These sites can offer complex functionality thanks to dynamically changing content forms.

Each element and block may be edited individually, and there are integrations, databases, editor layout modes, identification, template code export, etc. These features make Webflow a powerful and user-friendly website design platform.